How to work with Spade
Every engagement starts with understanding your business, and AI runs through all of it wherever it saves your team time. We’ll point you to the lane that fits, not the most expensive one.
Go-to-market
Launch or rebuild your brand
For new businesses, new offers, and brands that have outgrown who they were.
We build the whole foundation at once, with AI built into your marketing from day one, so every piece says the same thing on launch day.
What you launch withBrand strategy and positioning, a logo and visual identity, and a website built to turn visitors into inquiries.
What keeps it movingA content production trip, your first month of social, and a guide your team uses after launch.
Monthly retainer
Your marketing, handled
For established brands ready to hand off marketing entirely.
Spade becomes your marketing department. Strategy, content, social, email, and reporting, run as one system with one point of contact. AI handles the repetitive work, so our time goes into the strategy and creative that move your business.
Talk about a retainerAudit
A second opinion before you spend more
For owners who know something isn’t working and want clarity before a bigger commitment.
A clear read on your brand, website, content, and channels, plus where AI could save your team time or win you bookings, with a prioritized list of what to fix, what to keep, and what to leave alone. Sometimes the honest answer is that less needs to change than you think.
Talk about an auditAI employees
AI that gives your team time back
For outdoor businesses of any size that want more done by the team they have.
Every operation loses time somewhere different, so that’s where we start. We sit down with your team, find the pain points that eat your week, and build AI employees around them, trained on your business’s facts, voice, and rules. Then we set the guardrails so a person approves anything that matters.
For smaller operationsThe owner stops writing the same answers from scratch at 10pm and gets hours back every week.
For larger operationsEvery guest gets the same accurate answer from any staff member, and what your team knows stays when someone leaves.
AI is a tool for your team, not a replacement for it. Every AI employee works from information you approve, and anything it doesn’t know goes to a person. Your team stays in charge of every answer.
Talk about AI for your businessStarting smaller?
Two fixed-scope projects for hunting ranches that want AI and marketing working on one thing before a bigger engagement.
Ranch Lead Generation Campaign Setup
We take one hunt from plan to launch: the offer, the buyer, an inquiry page, the campaign, and source tracking.
Ranch Follow-Up System Install
We build the follow-up process that turns quiet inquiries into bookings, set up in a tool you already use.
Questions owners ask
What does a marketing agency for hunting ranches do?
We help ranches, lodges, and outfitters get found by the right hunters and turn interest into bookings. That covers brand positioning, websites, content, social, email, and the follow-up systems that turn inquiries into confirmed hunts.
How can AI help a hunting ranch?
AI can draft replies to common inquiries from your approved prices and policies, follow up with hunters who went quiet, send guests directions and packing lists, and turn one hunt or guest review into posts, emails, and web copy. Your team reviews what matters and stays in charge.
Does AI replace my staff?
No. AI is a tool for your team, not a replacement for it. It handles repetitive work like drafting answers to the same questions and sending reminders, so your people can spend their time on what needs a person: guests, guides, hospitality, and the hunt itself.
What parts of my business can AI help with?
We focus AI on the guest side of your business: every step from first inquiry to booked hunt to the next booking. That means inquiries, follow up, guest prep, reviews, content, and the knowledge your staff uses to answer guests. For behind the gate operations like land, herd, and staffing, we bring in trusted operations partners.
Who do you work with?
Hunting ranches and lodges of every size, outfitters at home and abroad, bird dog and gundog programs, breeders, cattle and land operations, and outdoor brands, including firearms and suppressors, knives, camo and hunting apparel, and outdoor technology. If your customers would rather be outside, you're exactly who we work with.
Do you work with brands that sell through dealers?
Yes. Our founder spent years leading outdoor brands that sell both to dealers and direct to consumers, across suppressors, hunting apparel, and heated apparel. We build marketing that works on both sides: giving dealers the reasons and tools to sell your product, and giving customers reasons to buy it direct or ask for it by name.
How do I know which service I need?
Start a conversation and tell us where your business is. We point you to the option that fits, whether that is a full launch, a monthly retainer, an audit, AI support, or a smaller ranch project. Sometimes the honest answer is that less needs to change than you think.
How much does it cost?
Every engagement is scoped to your business and goals, so we share pricing after a first conversation. Smaller fixed scope ranch projects are available for owners who want to start with one thing.
What is in the free ranch playbook?
Fill Your Open Dates shows ranch owners how to put a price on their open dates, choose the right buyer for one hunt, find hunters beyond word of mouth, and use three AI prompts to build their outreach in seven days.